Consulting recruiters use the case interview as a major technique of comparing interviewees. This stick with as much as WetFeet’s well known Ace Your Case advisor presents 15 extra case inquiries to aid consulting hopefuls sharpen their case-cracking abilities.
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Extra info for Ace Your Case II: Fifteen More Consulting Cases (WetFeet Insider Guide)
One option would be to do it from a channel perspectivemeaning how many shoes are available in second-hand shops, online, garage sales, etc. Another way to estimate the market would be to determine pure supplymeaning how many people sell their used shoes, multiply by an average price per pair, and assume that demand equals supply. The latter seems more intuitive to me, so Im going to go down that road. Excellent start. The candidate has laid out two options, demonstrates some intuition about the market by articulating which channels used shoes might be sold through, and proposed a method for estimating the market size.
60 Ý¿-» î How much paint does it take to paint United Airlines fleet? This question might be used for undergrads, MBAs, or non-MBAs. Its a straightforward market-sizing question, but it will require a little bit of arithmetic and a few simplifying assumptions that make it tricky enough to trip up some MBAs. Þ¿¼ ß²-©»® Arent they bankrupt? Theyre probably not spending money on paint these days. Funny, but not ha ha funny. 135 million gallons. Huh? Whered that come from? The interviewer wants to gain insight into your thought process.
So, I guess a 737 is about 100 feet long and 15 feet wide. The outside area of this planethe part thats getting the paintwould be (and this is where the algebra comes in) the circumference of a circle (p ¨ 15 feet) ¨ 100 feet of length. So, the outside area of the plane is 45 ¨ 100, or 4,500 feet. So how much paint? The applicant makes a nice simplifying assumption herehe totally drops the wings from the paint job. Thats fine. The algebra part is a little tricky. Dont panic if you didnt remember the formula for a circumference (p ¨ diameter); you may lose points, but its not a deal breaker.
Ace Your Case II: Fifteen More Consulting Cases (WetFeet Insider Guide) by WetFeet